Loreen's "Tattoo" Official Lyric Video is a captivating visual representation of the song's emotional depth. The video's simplicity and use of symbolism effectively convey the themes of love, loss, and regret, leaving a lasting impact on the viewer.

The video opens with a close-up of Loreen's face, her eyes filled with a mix of sadness and longing. The camera slowly zooms out, revealing a barren landscape devoid of any color or life. This stark setting reflects the emptiness and desolation that Loreen feels in the wake of a lost love.

As the song progresses, the lyrics appear on the screen, accompanied by subtle visual cues that enhance their meaning. When Loreen sings about the "tattoo" that represents her past love, the word "tattoo" is etched onto her skin, symbolizing the permanence of the memories she carries.

The video's color palette is deliberately muted, with shades of gray and black dominating the scenes. This monochrome aesthetic mirrors the melancholic tone of the song and reinforces the sense of loss and regret that permeates the lyrics.

The use of slow-motion and close-up shots adds to the video's emotional intensity. Loreen's facial expressions are captured in intimate detail, revealing the depths of her pain and longing. The slow pace of the video allows viewers to fully absorb the emotion embedded in the lyrics and performance.

The video's climax coincides with the song's bridge, where Loreen sings about the desire to move on and find solace. A single ray of light pierces through the darkness, symbolizing the glimmer of hope that remains amidst the pain.

The video concludes with Loreen standing in the same barren landscape, but this time, a faint smile graces her lips. The subtle change in her expression suggests a glimmer of acceptance and the possibility of healing.


Loreen's "Tattoo" Official Lyric Video is a masterclass in minimalism and emotional storytelling. The video's simplicity allows the focus to remain on the power of the lyrics and Loreen's captivating performance. The use of symbolism and subtle visual cues effectively conveys the themes of love, loss, and regret, leaving a lasting impression on the viewer.

Overall, Loreen's "Tattoo" Official Lyric Video is a must-watch for anyone who appreciates the power of music and visual storytelling to evoke deep emotions.